OUR STORY
We started back in 1990 in Los Angeles when Daniel and Maryann had a simple idea. New parents, like themselves, should have better choices when it comes to their baby’s first home. Driven by their entrepreneurial spirit and a desire to be a part of this happy milestone in families’ lives, Million Dollar Baby was born. With one crib, a van, and a few more family members in tow, they started selling cribs all around California.
Today, and millions of cribs later, we can't believe where this journey has taken us. And that very first crib, the classic Jenny Lind, is still a best seller and family favorite.
As a family business, we treat our community like our family. Our team authentically cares about each touchpoint through our customer’s experience with our brands. Our team members are our #1 priority, and we partner with exceptional suppliers and retailers from around the world who share our values.
At Million Dollar Baby Co., we’re equally passionate about building a better future for families and the planet. We’re proud to offer the most GREENGUARD Gold–certified cribs on the market, and we thoughtfully source FSC-certified sustainable wood across our brands whenever possible. We’ve also pioneered Styrofoam-free packaging for several of our best-selling collections—an innovation that reduces waste while protecting our products during shipment.
Our commitment to quality, culture, diversity and continuous improvement has earned us five consecutive “Best Places to Work” awards, recognition from Built In LA as one of Los Angeles’ best workplaces, and a place on the Inc. 5000 list for 13 years running.
OUR CORE VALUES
The driving force behind the culture.
TREAT YOUR TEAM
LIKE FAMILY
We are all family here. It's at the very core of who we are - to
treat others with respect and to act with humbleness and care.
We promote living with the "we, not me" approach - practicing gratitude, sharing joy, empathy and kindness.
MAKE AN IMPACT,
DRIVE RESULTS
Our work is important - important to parents, our vendors, our retailers, and each other. In this ever-changing, fast-paced world,
we have to be adaptable and ensure that we spend time on the
most impactful projects for our customers.
BE EMPATHETHIC
TO OUR CUSTOMERS
We are a customer-centric company and we strive to improve every step of the customer experience. We believe that you have
a responsibility to make an impact - no matter what part of the
business you are a part of.
STRIVE FOR CONTINUOUS
IMPROVEMENT & LEARNING
We're relentless learners, constantly trying to improve in all
things that we do. It takes diligence, purposefulness, and clarity.
We can only grow as a company when we grow as individuals,
We're not perfect, but we will always strive for excellence.
CULTIVATE QUALITY
CONVERSATIONS
Trusting relationships are built through honest, quality
conversations with each other. We operate as a tight-knit community, eager to learn from each other and to build healthy relationships with co-workers, vendors and customers.
OUR TEAMS
Where all the magic happens.
BRANDING
Our branding and marketing teams make sure we keep our brands relevant and fresh to our consumers.
PITT
The Process Improvement and Technology Team are our IT heroes behind the scenes, making sure the whole operation runs according to plan.
CUSTOMER
SERVICE
They’re here to help! Our CS team can
solve any challenge our parents have
to offer.
OPERATIONS
They get things from
Point A to Point B,
on-time, on-quality,
and on-budget.
Plus they are our data super nerds.
#dataisbeautiful
FINANCE
Show me the money! They make sure we dot our t’s and cross our i's. (or...wait?)
PRODUCT
DESIGN
All our products are designed by our talented in-house design team. You might say they have great taste.
SALES
They sell stuff.
Really, really well.
TALENT
MANAGEMENT
You might call them HR but we call them our culture ambassadors. They keep us happy and productive!
WAREHOUSE
The backbone of our business! Every day our warehouse team gets thousands of products on the truck and out the door, from our place to yours.
OUR HISTORY
